Now let’s have a look at the raw data, i.e. the US newspaper’s performance in January. It remains impressive.
On the table below, the first number is the audience in unique visitors for the month, the second is the year-over-year change in % :
NYTimes.com 20,461 — 45.1%
USATODAY.com 12,314 — 19.4%
Washingtonpost.com 9,902 — 14.6%
Wall Street Journal 6,962 — 81.4%
LA Times 5,715 — 4.7%
Boston.com 5,194 — 23.7%
San Franc Chronicle 4,255 — (-3.9%)
New York Post 4,027 — (-3.5%)
Newsday 3,764 — 59.2%
Chicago Tribune 3,185 — (-15.7%)
(…)
Village Voice 2,686 — 116.4%
The Politico 2,371 — 253.4%
(…)
Int. Herald Tribune 1,789 — (-15.0%)
As for the magazines, in Q4 2007, guess the ratio between the growth of their Web sites traffic and the growth of the internet audience in the US. Magazines grew three times as fast as the US Internet audience.
> details in the Magazines Publishers of America.
Related columns:
- From superblog to “Internet newspaper”, the lessons of the Huffington Post What’s so special about the Huffington Post? How come that what started as a political blog three years ago now epitomizes the “superblogs” threat to mainstream media? And, perhaps more important, what causes a blog to mutate into something now perceived as a mainstream media — and do the economics work? . From a content [...]...
- What a modern newspaper will look like.
Inventing the DIS. A few years ago, someone involved in the rescue of the French newspaper Libération asked me what would I do to save the paper. The question meant a lot to me. I had spent a total of twelve years at “Libé”, many of those when the paper was at its best (I even enrolled Jean-Louis [...]... - The tragic economics of ultra-small news sites Two days before heading the Elysée gathering, I had a conversation with the founder of a tiny French news sites called Bakchich. info. The guy’s name is Nicolas Beau. He has a hell of a track record in investigative reporting. He spent quite a while at le Canard Enchained, a satirical newspaper-like weekly known for [...]...
- Recommendation Engines: A Must for News Sites A piece of advice for news sites operators: invest money in a real recommendation engine, tag-based, social, or even semantic filtering. Readers will stay longer on your site, increasing the value of their visits. On average, major news sites don’t get more than 3 to 4 pages per visit. Sadly, those who manage to go [...]...
- The battle for New York’s papers An update: Murdoch decides not to bid for Newday. The AP story. Five newspapers in New York. Ranging from the most respectable to the lowest tabloid. One is the object of a bidding war, another is under siege by Wall Street. Who will control NYC’s newspapers a year from now? Here is an overview of [...]...
