Murdoch’s competitive metabolism

On the same subject, Howell Raines, former editor of the New York Times, reminds us of the true drive of the new owner of the Wall Street Journal: competition. In 2002, in a discussion about how to compete against the WSJ, Murdoch gave Raines a piece of advice : “You ought to hit them where they live,” he said of the Journal. “Go after hard business news and beat them on their strength.” Times people know what to expect from someone who reportedly send a handwritten note to Arthur Sulzberger after the acquisition saying : “let the war begin”.
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