In a nutshell, Google is fine, thanks. Last quarterly earning showed a revenue of $5.2bn for the first three months of 2008, a 42% increase compared to a year ago. And the operating income is cruising at $1.55bn, or 30% of the revenue. Going deeper into the financial statements give some clues about Google’s strategy for the coming years. In one word : dominance will be secured through a control of the physical internet, i.e. servers and networks. Expenditures for the period amounted to $842m, a jump of 41% versus Q1 2007. Altogether, Google has invested $5.14bn in datacenters since 2006. A level that no operator can match. Not Microsoft, not IBM, not HP. That gigantic infrastructure will allow Google, not only to serve any advertising to any customer, but also to develop and host new applications, most of them having yet to be invented.
Related columns:
- Google — Indexing the physical world The US Patent Office is a gold mine for journalists and industry watchers. From sketches on a possible new Macintosh (the first one being a small notebook sliding inside a vertical docking station) to hints on future Google plans, there is always something to eat. The website Search Engine Land has found three new patents [...]...
- Google owns 69% of the internet advertising Here is why Google was so eager to buy the ad-server company DoubleClick : their combined market share reaches 69% of unique visitors, according to Attributor, a start-up specialized in tracking monetization on the web (January numbers). The split gives 35% for Google itself and 34% for DoubleClick. And, if we measure by domains (instead [...]...
- Google — The case for buying Associated Press Would it makes sense for Google to buy AP? Yes, says a contributor to Wired.Com. AP is a non-profit cooperative with 1500 members, many of them on the verge of extinction. (See the latest’s figures form the New York Times which is bleeding ad revenue at a yearly rate of 13%), or the terrible situation [...]...
- Google Chrome: a new OS War Not browser, OS. More about that in a moment. . But, first, our kind, venture capitalists, loves disruption. When the established companies take too much room on the Petri dish, there is no way for a new bacterium to prosper. When a Microsoft dominates a market, to pick a random example, launching a competitor becomes [...]...
- Google traffic : comply or ignore? Each and every media gathering those days includes one subject: how to deal with the increasing traffic derivated from search engines, should our sites be “optimized”, just “compliant” or “aggressively attractive” to search? Of course, Google is at the epicenter of the debate since it commands a market share for search ranging from 60% to [...]...







