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	<title>Comments on: Advertising: real change must happen</title>
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	<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/</link>
	<description>Media, Tech &#38; Business Models</description>
	<pubDate>Tue, 16 Mar 2010 20:08:08 +0000</pubDate>
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		<title>By: How to Find Tech Employment&#160;&#124;&#160;Economic Stimulus Plan</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-1207</link>
		<dc:creator>How to Find Tech Employment&#160;&#124;&#160;Economic Stimulus Plan</dc:creator>
		<pubDate>Sat, 22 Aug 2009 07:52:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-1207</guid>
		<description>[...] Advertising: real change must happen (mondaynote.com) [...]</description>
		<content:encoded><![CDATA[<p>[...] Advertising: real change must happen (mondaynote.com) [...]</p>
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		<title>By: Musiness model possibili per i giornali</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-670</link>
		<dc:creator>Musiness model possibili per i giornali</dc:creator>
		<pubDate>Tue, 19 May 2009 16:02:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-670</guid>
		<description>[...] Fama via LSDI Secondo Frédéric Filloux di Monday Note, la pubblicità on-line “fa schifo” e la maggior parte delle campagne sono solo [...]</description>
		<content:encoded><![CDATA[<p>[...] Fama via LSDI Secondo Frédéric Filloux di Monday Note, la pubblicità on-line “fa schifo” e la maggior parte delle campagne sono solo [...]</p>
]]></content:encoded>
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		<title>By: Il ReteGiornale - la Tua Voce in Rete&#187; Libertà d'informazione &#187; Chi salverà i giornali? Ecco i business model possibili</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-652</link>
		<dc:creator>Il ReteGiornale - la Tua Voce in Rete&#187; Libertà d'informazione &#187; Chi salverà i giornali? Ecco i business model possibili</dc:creator>
		<pubDate>Fri, 15 May 2009 09:35:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-652</guid>
		<description>[...] Fr&#233;d&#233;ric Filloux di Monday Note, la pubblicit&#224; on-line &#8220;fa schifo&#8221; e la maggior parte delle [...]</description>
		<content:encoded><![CDATA[<p>[...] Fr&eacute;d&eacute;ric Filloux di Monday Note, la pubblicit&agrave; on-line &ldquo;fa schifo&rdquo; e la maggior parte delle [...]</p>
]]></content:encoded>
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		<title>By: LSDI : Chi salverà i giornali? Ecco i business model possibili</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-649</link>
		<dc:creator>LSDI : Chi salverà i giornali? Ecco i business model possibili</dc:creator>
		<pubDate>Fri, 15 May 2009 05:38:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-649</guid>
		<description>[...] Fr&#233;d&#233;ric Filloux di Monday Note, la pubblicit&#224; on-line &#8220;fa schifo&#8221; e la maggior parte delle [...]</description>
		<content:encoded><![CDATA[<p>[...] Fr&eacute;d&eacute;ric Filloux di Monday Note, la pubblicit&agrave; on-line &ldquo;fa schifo&rdquo; e la maggior parte delle [...]</p>
]]></content:encoded>
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	<item>
		<title>By: jepblog &#187; Blog Archive &#187; GASTBLOG: Geschäftsmodelle für Online-Journalismus</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-614</link>
		<dc:creator>jepblog &#187; Blog Archive &#187; GASTBLOG: Geschäftsmodelle für Online-Journalismus</dc:creator>
		<pubDate>Tue, 28 Apr 2009 08:25:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-614</guid>
		<description>[...] - Auf Mondaynote.com formuliert Frédéric Filloux ganz unverblümt: &#8220;Sorry to be blunt, but Internet advertising sucks.&#8221; Er fordert: Advertising – real Change must happen. [...]</description>
		<content:encoded><![CDATA[<p>[...] - Auf Mondaynote.com formuliert Frédéric Filloux ganz unverblümt: &#8220;Sorry to be blunt, but Internet advertising sucks.&#8221; Er fordert: Advertising – real Change must happen. [...]</p>
]]></content:encoded>
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	<item>
		<title>By: L&#8217;hypermédiation profite aux intermédiaires &#171; SÉRENDIPITÉ</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-590</link>
		<dc:creator>L&#8217;hypermédiation profite aux intermédiaires &#171; SÉRENDIPITÉ</dc:creator>
		<pubDate>Sun, 12 Apr 2009 22:04:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-590</guid>
		<description>[...] Frédéric Filloux, soulève le déséquilibre marqué des parts de bénéfices entre Google et ses partenaires (sites de contenus, médias). But this strong performance comes with declining prices and a growing imbalance in Google&#8217;s favor, at the expense of its partners (i.e. media sites)./&#8230;/ You get it: media are getting less and less advertising dollars and euros from Google. [...]</description>
		<content:encoded><![CDATA[<p>[...] Frédéric Filloux, soulève le déséquilibre marqué des parts de bénéfices entre Google et ses partenaires (sites de contenus, médias). But this strong performance comes with declining prices and a growing imbalance in Google&#8217;s favor, at the expense of its partners (i.e. media sites)./&#8230;/ You get it: media are getting less and less advertising dollars and euros from Google. [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Advertising (2): fixing an antique model &#124; Monday Note</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-575</link>
		<dc:creator>Advertising (2): fixing an antique model &#124; Monday Note</dc:creator>
		<pubDate>Fri, 10 Apr 2009 22:10:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-575</guid>
		<description>[...] reason to start searching. Here are a few leads. (This is the second of two parts, the first one is here)  The AdTech conference took place last week, in Paris; the mood there wasn’t exactly a statement [...]</description>
		<content:encoded><![CDATA[<p>[...] reason to start searching. Here are a few leads. (This is the second of two parts, the first one is here)  The AdTech conference took place last week, in Paris; the mood there wasn’t exactly a statement [...]</p>
]]></content:encoded>
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	<item>
		<title>By: GDI/QUICKSTEP</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-572</link>
		<dc:creator>GDI/QUICKSTEP</dc:creator>
		<pubDate>Fri, 10 Apr 2009 01:31:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-572</guid>
		<description>Nice to meet you. I, GDI is working to sell the 

business domain. Very helpful article. So, please 

come to our HP.</description>
		<content:encoded><![CDATA[<p>Nice to meet you. I, GDI is working to sell the </p>
<p>business domain. Very helpful article. So, please </p>
<p>come to our HP.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Readings - April 6, 2009 &#124; Sustainable Online Media</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-564</link>
		<dc:creator>Readings - April 6, 2009 &#124; Sustainable Online Media</dc:creator>
		<pubDate>Mon, 06 Apr 2009 07:56:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-564</guid>
		<description>[...] Advertising: real change must happen [...]</description>
		<content:encoded><![CDATA[<p>[...] Advertising: real change must happen [...]</p>
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	<item>
		<title>By: Youssef</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-563</link>
		<dc:creator>Youssef</dc:creator>
		<pubDate>Mon, 06 Apr 2009 04:14:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-563</guid>
		<description>Good article, thanks!</description>
		<content:encoded><![CDATA[<p>Good article, thanks!</p>
]]></content:encoded>
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	<item>
		<title>By: What happens to the bazaar and advertising in the InfoValet economy? &#171; The Information Valet Project</title>
		<link>http://www.mondaynote.com/2009/04/05/advertising-real-change-must-happen/#comment-556</link>
		<dc:creator>What happens to the bazaar and advertising in the InfoValet economy? &#171; The Information Valet Project</dc:creator>
		<pubDate>Sun, 05 Apr 2009 14:18:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.mondaynote.com/?p=1639#comment-556</guid>
		<description>[...] 5, 2009 &#183; No Comments  This week&#8217;s Monday Note  offers data and insight about the trajectory of Google AdSense and AdWords, explaining how Google [...]</description>
		<content:encoded><![CDATA[<p>[...] 5, 2009 &middot; No Comments  This week&#8217;s Monday Note  offers data and insight about the trajectory of Google AdSense and AdWords, explaining how Google [...]</p>
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