Monday Note

This is the speech (in French) by Maurice Levy, CEO of Publicis Groupe at a conference organized by the French Association of Magazine Publishers April 6, 2009. A quite insightful talk.

discours-maurice-levy-appm-6-avril-2009 (texte en Français)

Related columns:

1. Google and Publicis to team-up TweetLast week in Paris, Eric Schimdt the CEO of Google, and Maurice Levy, chairman of Publicis Groupe, the n°3 advertising group in the world, disclosed a one year-old cooperation. Although the CEOs did not elaborate; they simply acknowledge loaning employees to each other (depending on the employees, that could mean a lot). It’s a smart [...]...
2. Media acquisition, the French way TweetTons of cash for publishers, little in  return. That’s the Sarkozy prescription to “save” the press. For €600m ($767m) to be spent over three years, the French president is buying if not influence, the French media barons’ ear and goodwill. This is not a stimulus package. This is a band-aid to an ailing industry that [...]...
3. The perspectives of the two Lévys TweetMaurice Levy, 66, is chairman and CEO of Publicis, n°3 advertising group in the world. His son, Alain Levy, 45, is the CEO of Weborama, one of the leaders of Internet analytics in Europe. Two generations, two different vantage points on the changing advertising market, confronted in this interview by Le Monde (full text in [...]...
4. Media: the big squeeze TweetLast week, the most quoted terms in conversations with media people were: “budget revision”, “looming cost cutting program” (in France, many newspapers just underwent serious ones), “plunge in advertising revenues by year end”, and so on. Of course, not all media outlets will have a bad year; some have done well in the first semester [...]...
5. Some Quick Links TweetA Few Quick Links to Monday Note #42Newspapers Downsizing – NYTimes and Herald Tribune to merge sites. The move was meant to happen. A growing number of NY Times stories are appearing in the Herald Tribune, the NYT Co. is bleeding ad revenue. There is no longer room for duplication. The merger on the web [...]...