Author Archives: Frédéric Filloux

Datamining Twitter

December 5, 2011 – 7:00 am

TweetOn its own, Twitter builds an image for companies; very few are aware of this fact. When a big surprise happens, it is too late: a corporation suddenly sees a facet of its business — most often a looming or developing crisis — flare up on Twitter. As always when a corporation is involved, there [...]

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Unaccounted For Readers

November 27, 2011 – 11:04 pm

TweetNewspaper publishers need to quickly solve a troublesome equation. As carbon-based readership keeps dwindling, the growing legion of digital readers is poorly accounted for. This benefits advertisers who pay less for their presence. Putting aside web sites audience measurement, we’ll focus instead on the currently ill-defined notion of digital editions. A subject of importance since [...]

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Apple’s Antitrust Problem (Part 2)

November 20, 2011 – 8:41 pm

TweetLast’week’s Part 1 column about Apple’s dominant’s position in the tablet market triggered an abundance of comments and emails, both on the Note’s blog and on the Guardian. All interesting, most well reasoned. But, for some people, it’s always funny to see how an Apple topic can turn religious. Question a few basic facts and [...]

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Apple’s Antitrust Problem

November 13, 2011 – 5:58 pm

Tweet(First in a series) Will Apple face the type of antitrust issues Microsoft had to contend with in the 90′s? Possibly, but not with the same magnitude. Apple is by no means locking up its market the way Microsoft controlled the personal computer field with Windows. Still, the question arises for the iTunes Store, the [...]

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The Discreet Shift to Twitter

November 6, 2011 – 9:14 pm

TweetYou hear things about Facebook. You see things. As its audience matures, a subtle shift might be underway. Of course, numbers remains staggering. Facebook is heading toward the 800 million users mark, mostly by conquering new markets. The growth is distributed as follows : Middle-East Africa, Asia-Pacific and Latin America grow by around 60% per [...]

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Proof by Mask

October 30, 2011 – 9:19 pm

TweetWeb design is in bad shape. In the applications boom, news-related web sites end up as collateral damage. For graphic designers, the graphics tools and the computer languages used to design apps for tablets and smartphones have unleashed a great deal of creativity. The transformation took longer than expected, but great designs begin to appear [...]

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Apple’s Newsstand: Wait for 2.0

October 24, 2011 – 3:30 am

TweetCan Apple crack the digital news market the way it did with music? The comparison might not be relevant. Here is why: – Today, in the new business, imperfect as it is, the transition from print to digital is much more advanced than the music industry’s similar transformation was when, in 2001, Apple launched the [...]

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You Cheat. We Cut Prices

October 16, 2011 – 11:27 pm

TweetSurprise: To boost its circulation, Rupert Murdoch’s Wall Street Journal Europe engaged in massive channel stuffing. No kidding. It sounds like everyone discovers, all of a sudden, how medias (old and new) actually work. Granted, when it comes to cheating, News Corp is in a class all by itself. The phone hacking scandal pushed the [...]

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The Teacher

October 9, 2011 – 7:51 pm

TweetSteve Jobs taught us so many things… To us whose professional life strides tech, ads and media, his way of fostering innovation, of creating an obsessive culture of perfection remains both inspirational and enigmatic. For those who like design and engineering, there isn’t a single field Apple hasn’t entered — or at least influenced. When [...]

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Dreaming at the Kindle Potential

October 2, 2011 – 10:01 pm

TweetWith each introduction of a new reading device publishers around the world are overcome with the same recurring same fantasy: What if it worked, this time around? Could a reliable business model emerge for news publishing companies? Last week’s launch of new Kindles is no exception to the cyclic fantasy. For those who where on [...]

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