Category Archives: radio & TV

The News Cycle Heartbeat

How do mainstream media and blogs interact? How do they feed each other ? Everyone in the newsmedia would love to get a better view of the mating dance. A few weeks ago, scientists at the Cornell University unveiled a thorough analysis of the relationship between the two universes. Borrowing from genomics techniques, they dug [...]

Monetizing a social network, the Skyrock case

In the social network business, the European success story is called Skyrock. Built on top of the #1 FM radio station for 18-25 year-olds, it first expanded into a blog platform, then into a full-blown social network making full use of links users waved between themselves. In Europe, according to ComScore, Skyrock.com ranks #3 among [...]

The success story of a technology-enhanced media brand

‘A fan of ours wrote an iPhone application, just for the sake of it.’ How many media companies can make such a bragging statement? One does: NPR, the American National Public Radio. Bradley Flubacher, is a professional programmer who moonlights as a volunteer firefighter in a small Pennsylvania town. A few months ago, Brad decided [...]