This is the Fall season of business plans for the coming year. The numbers will mean pain for the media industry. Below is a set of facts and figures to keep in mind when considering newspapers, advertising, search, mass collaboration… and coffee.
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The newspaper industry’s overall condition
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80% gone: Within the last 12 months, the market value [...]

Maurice Levy, 66, is chairman and CEO of Publicis, n°3 advertising group in the world. His son, Alain Levy, 45, is the CEO of Weborama, one of the leaders of Internet analytics in Europe. Two generations, two different vantage points on the changing advertising market, confronted in this interview by Le Monde (full text in [...]

This is the last fear of the media sphere: the progressive transfer of jobs to emerging countries. A year ago, Reuters began to outsource some financial data treatment to India. That remained anecdotal. Now, the digital advertising sector is setting up a pipeline of banners and various animated graphics in countries like Costa Rica or [...]