Tag Archives: big data

Google’s looming hegemony

Tweet  If we factor Google geospatial applications + its unique data processing infrastructure + Android tracking, etc., we’re seeing the potential for absolute power over the economy.  Large utility companies worry about Google. Why? Unlike those who mock Google for being a “one-trick pony”, with 99% of its revenue coming from Adwords, they connect the [...]

Facebook’s Gen Y Nightmare

Tweet  GenerationY will — paradoxically — pay a high price for giving up its privacy to Facebook.                   Taos, New Mexico, Fall 2012. At 18, Tina Porter has been on Facebook for four years. Duly briefed by her parents, a teacher and a therapist, she takes great [...]

The value is in the reader’s Big Data

Tweet  Why the right use of Big Data can change the economics of digital publishing.  Digital publishing is vastly undervalued. Advertising has yet to fulfill its promises — it is nosediving on the web and it failed on mobile (read JLG’s previous column Mobile Advertising: The $20 billion Opportunity Mirage). Readers come, and often go, [...]