Tag Archives: classifieds

New media valuations metrics

September 26, 2010 – 5:18 pm

TweetOn September 22, the Norwegian media group Schibsted announced a transaction to make it the sole owner of the French free classifieds site LeBonCoin.fr. The valuation for the deal? €400m ($540m). I must admit it : I fell from my chair(*). Not that I look down at Le Bon Coin, au contraire. In a previous [...]

Edited by Frédéric Filloux | Posted in newspapers | Also tagged | Comments (10)

Learning from free Classifieds

December 20, 2009 – 8:18 pm

TweetWhat can we learn from classifieds web sites? Are there some features, strategies that could apply to online news media? On Google.fr, one of the most searched terms is “Le bon coin” (the good spot). (1)  Leboncoin.fr, is a free classifieds site that ranks n°7 on the French market. It generates stunning monthly numbers: 4bn page [...]

Edited by Frédéric Filloux | Posted in advertising, online publishing | Also tagged | Comments (37)