Tag Archives: data management

Datamining Twitter

December 5, 2011 – 7:00 am

TweetOn its own, Twitter builds an image for companies; very few are aware of this fact. When a big surprise happens, it is too late: a corporation suddenly sees a facet of its business — most often a looming or developing crisis — flare up on Twitter. As always when a corporation is involved, there [...]

Edited by Frédéric Filloux | Posted in Uncategorized | Also tagged | Comments (11)

Data Schizophrenia

April 18, 2010 – 7:28 pm

TweetLet’s discuss a developing data management contradiction. People thinking in strategic terms about the monetization of digital medias, publishers, marketers, are unanimous. Collecting and poring over data has become more important than ever. That’s one trend. The other involves the gatekeepers. As I briefly explained last week, we now face a small club of high [...]

Edited by Frédéric Filloux | Posted in advertising, mobile internet | Comments (15)