Tag Archives: le bon coin

Schibsted’s High Octane Diversification

April 7, 2013 – 9:31 pm

Tweet  The Norwegian media group Schibsted now aggressively invests in startups. The goal: digital dominance, one market at a time. France is in next in line. Here is a look at their strategy.  This thought haunts most media executives’ sleepless nights: “My legacy business is taking a hit from the internet; my digital conversion is [...]

Edited by Frédéric Filloux | Posted in venture capital | Also tagged | Comments (6)

Schibsted’s extraordinary click machines

December 2, 2012 – 8:33 pm

Tweet  The Nordic media giant wants to be the #1 worldwide of online classifieds by replicating its high-margin business one market after another, with great discipline.  It all starts in 2005 with a Power Point presentation in Paris. At the time, Schibsted ASA, the Norwegian media group, is busy deploying its free newspapers in Switzerland, [...]

Edited by Frédéric Filloux | Posted in Uncategorized | Also tagged , | Comments (15)

New media valuations metrics

September 26, 2010 – 5:18 pm

TweetOn September 22, the Norwegian media group Schibsted announced a transaction to make it the sole owner of the French free classifieds site LeBonCoin.fr. The valuation for the deal? €400m ($540m). I must admit it : I fell from my chair(*). Not that I look down at Le Bon Coin, au contraire. In a previous [...]

Edited by Frédéric Filloux | Posted in newspapers | Also tagged | Comments (11)

Learning from free Classifieds

December 20, 2009 – 8:18 pm

TweetWhat can we learn from classifieds web sites? Are there some features, strategies that could apply to online news media? On Google.fr, one of the most searched terms is “Le bon coin” (the good spot). (1)  Leboncoin.fr, is a free classifieds site that ranks n°7 on the French market. It generates stunning monthly numbers: 4bn page [...]

Edited by Frédéric Filloux | Posted in advertising, online publishing | Also tagged | Comments (42)