Tag Archives: Le Monde

Two situations, two attitudes

TweetLe Monde and The Daily Telegraph. Two leading newspapers. Last month, both had parallel experiences when dealing with government leaks. Two delicate situations, two reactions – or, at least, two postures. On September 13th, Le Monde proclaimed it was filing suit against the French government for illegally investigating a leak reaching one of its reporters. [...]

Le Monde’s escape velocity

TweetIn rocket scientist parlance, escape velocity is the speed needed to break free from Earth’s gravitational field. Last Friday, by an overwhelming majority, Le Monde’s staff voted to escape the black hole of French politics — or, at least, to give their paper the  best chance to do so. Disassembling the utterly complex chain of [...]

Le Monde on The Brink

TweetWithin two weeks, the French newspaper Le Monde will run out of cash. By this Monday at noon, candidates to the takeover of the most prestigious French daily will have disclosed their offers. By June 28, the staff will vote and make the final decision for the fate of the 66 years-old paper. More importantly, [...]

Media: What’s left for the brand ?

TweetA well-established brand is supposed to be a key asset. Everybody keeps dreaming of building a long-lasting brand with lots of positive attributes. How true is it for media ? In the rapidly changing environment, in the massive shift towards electronic media (and the vaporization of value that goes along with it), how relevant is [...]